Internet Marketing

Internet was utilized for the first time in year 1982. It began to expand in year 1991 with the World Wide Web. Internet technologies pose managerial implications to business. Marketers are utilizing internet as very effective tool of marketing

Major Forces Shaping the Digital Age

Connectivity and Digitalization: The flow of digital information needs connectivity which is best provided by the Extranets, Intranets and the Internet. The Internet explosion is the key driver of the "new economy". New kinds of the intermediaries are also playing significant role in the developing of digital age