Internet Marketing Objectives
As shown in given fig the main objectives of the internet marketing are, to contain online market share, to raise the sales level, market positioning, make customers to create repeat purchases, image developing of the company and creation of alertness about the brand of the company it can be created by using different type of online promotional tools on internet that include button advertisement, bulletin advertisement, targeted E. mail etc. By utilizing these tools phenomenon of the digital world is being shaped. Fundamental concept of the phenomenon is to gives the value products to the customers having speed. Pakistani manufacturers/ producers may use the internet technologies for the growth of the businesses.
Some advantages that may be achieved by using internet include following:
- it may be utilized as a tool to do business
- enlarge your customers base
- enlarge your effectiveness and efficiency
- time saving
- cost effective
- Can become the part of global economy through internet marketing
- open new venue