Electronic Commerce

1.   E-Commerce-  The procedure of conducting business transactions over electronic networks, largely the Internet
2.   E-Marketing  :  The  procedure of utilizing  Information Technology in the  , distribution, conception ,promotion, and pricing of services, goods and ideas to create exchanges that satisfy organizational and individual objectives
3.   E-Business:  The  utilization  of  Information  Technology  in  all of the  business  tasks  by including production, accounting, marketing, finance, and human resources management

Basic objective of the marketing is utilized of 4 "P's" to meet customer's requirement. This objective is best achieved by utilizing E. marketing in Supply Chain Management. Technology may be used to amplify efficiency of marketing and raise company profitability and adds customer value.