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What is the wording of the Hawkins Best and Coneef about consumer behaviour?
In words of the Hawkins Best and Coneef as, “The field of consumer behaviour is the learning of individual organizations or groups and the processes they use to choose, secure, utilize and dispose of experiences, product, services or concepts to satisfy requirements and the impact which these processes have onto the consumer and society”.
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Q. Purposes of Illustration of print-ad-copy? Illustration helps in attracting attention as well as arousing desire/ interest in advertisement. It assists the buyer in
hitting competitive brands may leave a negative impression on the customers? Justify your answer.
customer mind is a black box dicuss
what is marketing mix
various approches of test marketing in FMCG
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Question : You are the manager of a company involved in designing the communication strategies for a 5-star deluxe hotel. One of the priority objectives of the company is to c
Question 1: What is the Food Production Cycle? Explain in detail the process of production, sales and service with regard to supervision, quality and control procedures. Qu
Virgin Mobile (VMA) Australia is a leading consumer focused mobile network with its headquarters based in Sydney. VMA has official retail stores located in the following Australian
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