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Explain why 'Supply' has been described as being more significant than 'Purchasing' for an organisation.
Purchasing
Purchasing deals with the day-to-day buying of goods. Purchasing concentrates on the goods themselves containing whether they conform to the quality demanded, if they are priced appropriately, and make sure that they are delivered at the time needed to the correct location.
Supply
Supply concentrates on the method of relationships. Supply deals with significant considerations beyond the day-to-day containing:
In Reck & Long's terms supply is method by nature.
Sales and Marketing Management- It gives business owners or managers with required knowledge and skills they need for managing their business from a sales and marketing view.
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Identify and briefly describe four trends in the macro/market environment that will have or recently had an influence on the selected industry.
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what are the core concepts of marketing
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