Why sales promotion is an integral part of marketing, Marketing Management

Assignment Help:

Question 1:

Why sales promotion is an integral part of marketing? How does it differ from marketing and advertising?

- Detail explanation on ‘Meaning and Importance of Sales Promotion & Difference between Sales Promotion and Advertising'.

Question 2:

Explain why laws are needed to protect all stakeholders from unscrupulous commercial selling. Mention some of the major laws available to an aggrieved Indian buyer.

- Detailed explanation on "Civil and Penal Codes Applicable to Advertising"

Question 3:

Describe the role of Advertising Standard Council of India's role in mass media advertising. How effective is it? State some of the major offensive issues explicitly banned by ASCI Code.


Related Discussions:- Why sales promotion is an integral part of marketing

SALES MANAGEMENT, Discuss the basic steps involved in management of the org...

Discuss the basic steps involved in management of the organization''s sales force:setting sales force objectives

Define the marketing communications strategies, Define the marketing commun...

Define the marketing communications strategies Currently numerous definitions refer to an integrated perspective. This view has gathered momentum over the last 10 years and is

Boolean algebra, Boolean algebra differs from normal algebra in three diffe...

Boolean algebra differs from normal algebra in three different ways: The values are of a logical and not of a numerical character. The operations applicable to those values. The pr

Case Study, Considering the concept of product life cycle, where would you ...

Considering the concept of product life cycle, where would you put video games in their life cycle

#title., what is test marketing?explain various approaches that are followe...

what is test marketing?explain various approaches that are followed by fmcg companies in test marketing.

Effect on children in aspect of advertising, Q. Effect on Children in aspec...

Q. Effect on Children in aspect of advertising? Effect on Children: - When kids plus children watch an advertisement they are unable to assess the advantages and disadvantage

Examine the marketing initiatives of a tourism organisation, Question 1: ...

Question 1: "Marketing has been called both a major villain for its role in stimulating unsustainable levels of demand and consumption, and also a saviour through its applic

Pricing, how can we calculate pricing

how can we calculate pricing

Marketing goods and services, SCENARIO ?You have created in 2009 a company ...

SCENARIO ?You have created in 2009 a company specialized in marketing research in the European transport industry. Currently you are undertaking the major part of all operations re

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd