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Reason for the growth of packaging:
1. Self service: an increasing, numbers of products are sold on a self service basis. In an average supermarket, which stocks 15000 items, the typical shopper passes by some 300 items per minute. Given that 53 percent of all purchases are made of impulse, the effective package operates as a five second commercial. The package must perform many of the sales tasks: attract attention, describe the product's features, and create convenience, appearance, and prestige of better packages.
2. Company and brand image: packages contribute to the instant recognition of the company or brand.
3. Innovation opportunities: innovation packaging can bring large benefits to consumers and profits to the producers. Soft soap concerned the market on pumps for dispensing soap. Toothpaste pump dispenses have captured 12 % of the toothpaste market because they are more convenient and less messy.
[1 - x] -4 [2 -2] [3z 10] [2y -3] [0 3] = [4 -u]
Q. Illustrate the the advertising effects on National Income? Effect on National Income: - Advertising increase productive, promotes demand and promotes growth in agriculture
hi i have a case study in a marketing management course with 4 question. each answer should be in 250 words.. how can i send the file and the related materials ..thanks
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The percent of sales one product earns in relation to total market sales for all products in that category.
images of differentiation tools in marketing
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