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What is the relationship marketing?
Relationship Marketing:
Increasingly, a key objective of marketing is to develop deep, lasting relationships along with all people or organizations which could directly or indirectly consequence the success of the firm’s marketing activities.
what is test marketing ? explain the various approaches that are followed by FMCG companies in test marketing?
briefly expain trend describe the impact of the trend on the idustry
discuss about the consumer mind is a black box
Explain the Demographic Environment. Demographic Environment: Demographic Environment is the study of human population in terms of density, size, location, sex, age, race
Affordability Based Pricing : The affordability based pricing is relevant in regard of necessary commodities, which meet the basic requirement of all sections of peop
Value and Satisfaction Customer value: it is the difference between the values that the customer achieves from owning and by using a product and the costs of getting the produ
What is the wording of the Hawkins Best and Coneef about consumer behaviour? In words of the Hawkins Best and Coneef as, “The field of consumer behaviour is the learning of i
1. Define international marketing and furnish its features. 2. avid Ricardo's theory of comparative advantage is an improvement over Adam Smith's theory of absolute advantage.
What is effect of decreasing in cost of selling in retaining customers of a firm? Decrease in Cost of Selling: A loyal set of customers maintains the selling cost down an
considering the concept of product life cycle, where would you put video games in thir life cycle?
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