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What is the disadvantage of exporting in marketing?
The disadvantage is largely that one can be at the “mercy” of overseas agents and therefore the lack of control has to be weighed against the benefits. For illustration: in the exporting of African horticultural products, where the agents and Dutch flower auctions are into a position to dictate to producers.
Q. Described briefly the steps in buying decision process. Ans.: The marketing scholars have developed a "stage model" of the buying process. The consumer passes via 5 stag
State the Types of channels of distribution Generally we don't buy goods directly from the producers. Producers/manufacturers usually use services of one or more middlemen to s
Explain Henry Assael Model of buying decision behaviour along with the diagram
How are Indian customers visiting Shoppers’ stop any different from customers of developed western countries?
Market and Sales management End of Module Project Exploring the marketing and sales strategies utilised by your organisation or one you have researched, determine to what ex
Question 1: (a) Clearly explain the concept of rules versus discretionary central banking policies. (b) Discuss the various risks faced by the financial system and disc
discuss the four functions of marketing management analysis, planning, implementation and control
As this course progresses collect examples of promotional materials and advertising from various health related organizations. You can select various media forms but be sure to in
How are public relation Support Company? Public relations also help the company to attain its full potential. They give feedback to the company through the public. This typical
Question 1: (a) Describe a Press conference. (b) A Press Conference could be planned well in advance to make it effective. Several elements should be considered to make it s
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