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What is strategic control in MIVE?
Strategic control:
The balance of efficiency control is strategic control. This weighs the overall and long-term marketing plan in vision of the countries fundamental data: its organization, strengths, institutions, market opportunities and weaknesses. This is recommended to compare the countries self evaluation marketing effectiveness rating review along with an analysis prepared through an objective third party.
What are the ways devised in competition by Theodore Levitt? Several of the ways devised in words of Theodore Levitt to outsmart the competition are as: a. Be a customer led
defition of place
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the various approaches that are followed by FMCG companies in test marketing
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