What is speciality goods, Marketing Management

Assignment Help:

What is Speciality Goods

Due to some special characteristics of certain categories of goods people generally put special efforts to buy them. They are ready to buy these goods at prices at which they are offered and also put in extra time to locate seller to make purchase. The nearest car dealer may be ten kilometres away however buyer will go there to inspect and purchase it. Actually, prior to making a trip to buy product he/she will collect complete information about various brands. Illustrations of speciality goods are cameras, TV sets, new automobiles etc.

 


Related Discussions:- What is speciality goods

Factors contributing to new product development, Factors contributing to ne...

Factors contributing to new product development: Several factors contribute to the new product development, while most are related to the external environment variables, the

Teapack spezialmachine, how would you forecast worldwide demand for tea bag...

how would you forecast worldwide demand for tea bag machine

What are the durable goods, What are the Durable Goods   Durable good...

What are the Durable Goods   Durable goods are products that are used for a long period i.e., for months or years together. Illustrations of such goods are refrigerator, car,

Sales promotion, Sales promotion: it includes activities other than advert...

Sales promotion: it includes activities other than advertising, personal selling publicity and public relations which are used in the promotiong of the product or in persuading th

Explain soft system methodology with an example, Question 1: (a) How do...

Question 1: (a) How do you think that e-commerce is useful to Mauritian entrepreneurs? (b) Discuss the role of ICT and E-business in the development of Mauritian tourism ind

Mutually beneficial relationship of marketing, How is marketing mutually cr...

How is marketing mutually created beneficial relationship? Mutually beneficial relationship of marketing: The customer is the focus onto whole marketing activities. But th

What are the three stage channel of distribution, Three stage channel of di...

Three stage channel of distribution When number of wholesalers used is large and they are scattered throughout the country, manufacturers often use the services of mercant

Elaborate factors of the external marketing environment, Question 1: a)...

Question 1: a) Explain how the factors of intangibility and perishability affect tourism services and discuss their marketing implications. b) Elaborate on two factors of

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd