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What is Possession Utility in marketing?
Possession Utility:
This utility permits a buyer to use the product as he desires. This is the value that a buyer acquires from the product. For illustration, a car purchased through a customer may use this for whatever purpose he needs.
What is Possession Utility in marketing? Possession Utility: This utility permits a buyer to use the product as he desires. This is the value that a buyer acquires from
how was the need for this product identified?
How should Shoppers? Stop develop its demand forecasts?
Explain about the presentation and demonstration in personal selling process. Presentation and demonstration: Sales presentation starts along with briefing the product.
What is test marketing and various approaches followed by FMCG companies
Define Need in marketing in briefly. Need is a state of felt deprivation. This includes fundamental physical needs for clothing, food, warmth and also safety; as social needs f
Define the term Public Relation in briefly. Meaning of Public relations or PR is the management of internal and external communication certainly of an organization to create
To play a certain lottery, a person has to correctly select 6 out of 53 numbers, paying $1 for each six-number selection. If the six numbers picked are the same as the ones drawn
Full market coverage: here a firm concentrates on serving many needs of a particular customer group. Only very large firms can undertake a full market coverage strategy. Examples
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