What is network program rating, Operation Management

Assignment Help:

Nielsen ratings are very important to both advertisers and television programmers because the cost of television advertising time is based on this rating. A show's rating is the number of households in Nielsen's sample tuned to that program divided by the number of television-owning households- 115 million in the United States. A show's share of the viewing audience is the number of households watching that show divided by the number of households using TV at that time. That is, ratings consider all TV-owning households whereas share considers only households that actually have the television turned on at the time. Ratings and share are usually given together. For example, suppose that one hour on Sunday evening showed the following ratings/shares for the major broadcast networks:

Network Program Rating/Share NBC Sunday Night Football (played on Thursday) 13.6/22 CBS Big Brother 12 4.6/8 ABC Wipeout 3.1/5 FOX Bones 2.9/5 The CW The Vampire Diaries 2.0/3 1.

1) if one rating point represents 1 percent of TV households, how many households were watching football that evening? How many households were tuned into The Vampire Diaries ? (AACSB: Communication; Analytical Reasoning)

2.) What total share of the viewing audience was captured by all five networks?


Related Discussions:- What is network program rating

Explain dedicated cell production in modern manufacturing, Explain about th...

Explain about the dedicated cell production in modern manufacturing environment. Dedicated cell production: Traditional production has been regarding the specialisation o

Machine load chart, Machine Load Chart In machine load chart time is m...

Machine Load Chart In machine load chart time is marked along horizontal axis and various machines are marked along the vertical axis. The orders by their number Have been mar

Explain impact of globalization and information technology, Assess the impa...

Assess the impact of globalization and information technology on the creation of small businesses. Determine if and how these two trends have helped or hindered the growth of small

Explain displayed letter strokes in centimetre, Assume you are going to giv...

Assume you are going to give a presentation to about 30 people in a medium sized room. In order to maximize the contrast, you used black letters on white background in your slides.

Activity sampling - process design, Activity Sampling - Process Design ...

Activity Sampling - Process Design This is a method of finding the percentage occurrence of a certain activity by statistical sampling and random observation. It is used when

Briefly define the situational influences on organizational, Briefly explai...

Briefly explain the situational influences on organizational design

Explain what type of isdn is most commonly used, What type of ISDN is most ...

What type of ISDN is most commonly used by home subscribers for internet access? a. BRI b. PRI c. B-ISDN d. A-ISNN

Process charts, Process Charts Process chart is the diagrammatic repr...

Process Charts Process chart is the diagrammatic representation of various tasks and activities in sequence of operation passing through the production process beginning with

What is benchmark for future comparison, Cunningham Performance Auto, Inc.,...

Cunningham Performance Auto, Inc., modifies 375 autos per year. The manager, Peter Cunningham, is interested in obtaining a measure of overall performance. He has asked you to prov

Line balancing, what do you understand by line balancing what happens if ba...

what do you understand by line balancing what happens if balance does not exist

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd