What is network program rating, Operation Management

Assignment Help:

Nielsen ratings are very important to both advertisers and television programmers because the cost of television advertising time is based on this rating. A show's rating is the number of households in Nielsen's sample tuned to that program divided by the number of television-owning households- 115 million in the United States. A show's share of the viewing audience is the number of households watching that show divided by the number of households using TV at that time. That is, ratings consider all TV-owning households whereas share considers only households that actually have the television turned on at the time. Ratings and share are usually given together. For example, suppose that one hour on Sunday evening showed the following ratings/shares for the major broadcast networks:

Network Program Rating/Share NBC Sunday Night Football (played on Thursday) 13.6/22 CBS Big Brother 12 4.6/8 ABC Wipeout 3.1/5 FOX Bones 2.9/5 The CW The Vampire Diaries 2.0/3 1.

1) if one rating point represents 1 percent of TV households, how many households were watching football that evening? How many households were tuned into The Vampire Diaries ? (AACSB: Communication; Analytical Reasoning)

2.) What total share of the viewing audience was captured by all five networks?


Related Discussions:- What is network program rating

Case study...distribution problem at rollerblade, what is the problem that ...

what is the problem that you can understand by reading the above situation? how appropriate might a just in time inventory system be for product such as roller skates

Explain net income, Scott Equipment Organization is investigating various c...

Scott Equipment Organization is investigating various combinations of short- and long-term debt in financing assets. Assume the organization has decided to employ $10 million in cu

Explain a formal or informal mutual agreement, Explain a formal or informal...

Explain a formal or informal mutual agreement. - The mutual agreement may be as given below: (a) Union security. (b) Bonus, wages and other benefits. (c) Terms and con

Give an example of what team performance, Provide an example of what team p...

Provide an example of what team performance readiness might look like at various readiness levels

Draw a network for the project, Question: (a) "CPM and PERT are two tec...

Question: (a) "CPM and PERT are two techniques widely used in project management." Under what conditions is each one of them used ? Illustrate your answer with examples. (b

Explain what output rate will be achieved, An assembly line with 30 activit...

An assembly line with 30 activities is to be balanced. The total amount of time to complete all 30 activities is 42 minutes. The longest activity takes 2.4 minutes and the shortest

What are pros as well as cons of updating the product design, Since its rel...

Since its release in 2001, the iPod has become a music player phenomenon. In your opinion, how would the QFD approach have helped Apple in developing the iPod? What are the limi

Factors affecting scheduling - internal factors, Factors Affecting Scheduli...

Factors Affecting Scheduling - Internal Factors Internal Factors: These are the factors which are with in the control of the management. These factors should be manipulated in

Explain how would you use six sigma in your work environment, How would you...

How would you use Six Sigma in your work environment?

Explain what is the union relations environment, What is the union relation...

What is the union relations environment today and what are the future trends in labour relations?

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd