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What is market segmentation?
Market Segmentation:
Market segmentation is the process of dividing a total market into group of consumers who have relatively similar product needs.
What is Geographical Segmentation? Geographical Segmentation: In this segmentation, the market is divided through location as like nation’s states, regions, neighbourhood
does marketing help or use consumers
Product mix strategies: A company has several major strategic at its disposal, with respect to the width, depth and consistency of its product mix. One major management aspe
Discuss about Green Marketing in briefly. Green Marketing: Unfortunately, a majority of people think that green marketing refers only to the promotion or advertising of p
What is the scope of Marketing Information System? Scope of MIS: Marketing Information system comprises a set of procedures and ways for the continuous analysis and prese
Q. Production of advertisement? Design as well as production of advertisement involves a number of activities among them are writing copies Developing illustrations developing
what is down-market stretch?
How are maximum benefits by marketing effort acquired? But maximum benefits under the circumstances are guaranteed when the client the country, for immediate implements a rigor
Question 1: Altering consumer attitudes is a key strategy consideration for most marketers because consumers' attitudes towards a product will influence their buying behavior
Question 1: Explain the various stages of the product cycle and explain why it is necessary to follow the procedures regarding this cycle. Question 2: (i) Explain the
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