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Question:
(a) What is market segmentation?
(b) "It is often said that each consumer is unique, with unique needs." How useful is then, market segmentation as a marketing tool ?
(c) "Nothing is as effective as segmentation based on the benefits a group of customers seek from your brand." With reference to a category of products, discuss this statement.
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Explain about the Tangible Goods Most goods, whether these are industrial goods or consumer goods and whether these are durable or non-durable, fall in this category as the
Statistics show that rates of CKD are continuing to rise in Australia and worldwide. Global and national economies and health politics affect the health budget. A nephrology se
What is integrated marketing? Integrated Marketing: The duty of a marketer is to diverse marketing activities and assembles completely integrated marketing programs to pro
(3x^2 y)^3 over 9x^2 .....I got 27x^6 y^3 over 9x^2 is there anymore simplifying to be done
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What is Line Featuring in Product Line? Line Featuring: In case of durable products marketers at the times choose one or several items to “feature” the concept is to attr
what are the approaches used by FMCG companies in test marketing?
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