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What is Line Featuring in Product Line?
Line Featuring:
In case of durable products marketers at the times choose one or several items to “feature” the concept is to attract consumers towards showrooms and then try to acquire them exposed to other modules. A times marketer will quality a high end items to lend prestige to the product line. This product acts as flagships to enhance the entire line. Occasionally a company tends one end of its line selling well and other badly. The company may try to boost the demand for the slow moving items, particularly when they are produced into a factory which is lying idle because of lack of demand.
The physical attributes of a product constitute a tangible product.
Question 1: (a) What is brand management? What are your favourite brands and why? (b) Select two consumer brands of your choice which compete in the same market. Evaluate
Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i
Sales Budget This is a forecast of unit sales volume and sales dollars. Oftentimes if the firm sells a significant portion of its products on credit terms, the budget will also
Q. Principle of efficient Clint Agency Relationship? Principle of efficient Clint Agency Relationship:-following points improve the CAR effective. 1) Not to advertise for Im
Price The big sales will come from the ice creams and the diet cake following the representatives prices RM2 for a single scoop of ice cream, RM3 for a double scoop( excl
Sample work
What are Standardisation, Grading, and Branding in marketing functions of physical treatment? Standardisation, Grading, and Branding: Standardisation implies setting up of
the various approaches that are followed by FMCG companies in test marketing
Elements of the marketing: the marketing thinking starts with the customer needs. Today each marketer wants to retain and satisfy the customer because of the intense competition.
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