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What is life style in the consumer behaviour?
Life Style:
This is a pattern in that people live and spend their time and money. These are depends on consumer’s learning, motivation, social class, some other varieties and demographics.
cover letter
what is test marketing and various approcehes that are followed by FMCG companies in test marketing
What is the primary activates? Primary Activities: These activities are those activities which are involved within the physical creation of the marketing, product and af
How holistic marketing concept is different from conventional concept? Holistic marketing is an approach to marketing which attempts to recognize and reconcile and the complexi
What is Geographical Segmentation? Geographical Segmentation: In this segmentation, the market is divided through location as like nation’s states, regions, neighbourhood
10 Commandments for Media Consumers is a checklist that gives media consumers the knowledge needed to properly assess mass media communications. The Ten Commandments for Me
Difficulties in marketing planning: we know that "marketing planning is concerned with the identification of resources that are available and their allocation to meet objectives.
How are Indian customers visiting Shoppers’ stop any different from customers of developed western countries?
Determine the marketing and business objectives Organisations engage with a variety of audiences in order to pursue their marketing and business objectives. Engagement refers
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