What is geographical segmentation, Marketing Management

Assignment Help:

What is Geographical Segmentation?

Geographical Segmentation:

In this segmentation, the market is divided through location as like nation’s states, regions, neighbourhoods or cities. Marketers can choose to separately into one or a few geographic areas or into all areas but pay attention to local varieties within geographic requirements separately. Several companies even subdivided main cities within smaller geographic areas.

Related Discussions:- What is geographical segmentation

Value proposition, Value proposition of Cadbury dairy milk?

Value proposition of Cadbury dairy milk?

Implication for marketing discipline, Question 1: (a) Describe the mai...

Question 1: (a) Describe the main stages in the buying decision process that customers typically go through, and explain the relevance of this process to a company marketing

Tools to study of the buyer behaviour, Tools to study of the buyer behaviou...

Tools to study of the buyer behaviour It is important for the marketer to regularity study of the buying behaviour. Different tools available to h mot her are: 1. Sur

Illustrate an example of industrial goods, Illustrate an example of industr...

Illustrate an example of industrial goods Same product may be classified as consumer goods and industrial goods depending upon its end use. Take for illustration the case of c

How is advertising affected by retaining customers, How is Advertising affe...

How is Advertising affected by retaining customers of a firm? Advertising: Customers genrally influence other members of their affect group who rely upon them for referen

Brand policies and strategies adapted by the manufactures, Brand policies a...

Brand policies and strategies adapted by the manufactures: Marketing under the own brand of manufacturer: under the policies and strategies the manufacturer sales all his pro

Define marketing mix according to philip kotler, Define marketing mix accor...

Define marketing mix according to Philip Kotler According to Philip Kotler "Marketing Mix is set of controllable variables that firm can use to influence buyer's response". C

Illustrates the term product, Illustrates the term product? In straight...

Illustrates the term product? In straightforward words we can say that Product is anything which can be given to a market to satisfy a need or want. This represents a solution

What is decline stage in marketing strategies, What is Decline Stage in mar...

What is Decline Stage in marketing strategies? Decline Stage a. Know the weak and weakest products. b. Prop unprofitable customer group. c. Harvesting the investmen

Sum of series 3 , please give the correct progarm

please give the correct progarm

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages