What is convenience goods, Marketing Management

Assignment Help:

What is Convenience Goods

Do you remember, last time when did you buy a packet of butter or a soft drink or a grocery item? Perhaps you don't remember, or you would say last week or yesterday. Reason is, these goods belong to the categories of convenience goods that are bought frequently without much planning or shopping effort and are also consumed quickly. Buying decision in case of these goods doesn't involve much pre-planning. These kind of goods are usually sold at convenient retail outlets.

 


Related Discussions:- What is convenience goods

Market segmentation, Q.   Explain market segmentation?  Tell need to segme...

Q.   Explain market segmentation?  Tell need to segment the markets? O R Clarify th e term market segmentation & briefly explain the need to segment the market? A

Control of municipality over out-door advertising, Q. Control of Municipali...

Q. Control of Municipality over Out-door Advertising? Municipalities have been given powers to check as well as regulate outdoor-advertising in their respective municipality ar

What is economic and competitive environment, What is Economic and Competit...

What is Economic and Competitive Environment? Economic and Competitive Environment: Environment Factors of Economic and Competitive, including the effects of common econ

Marketing mix, This comprises the marketing tools and techniques an organiz...

This comprises the marketing tools and techniques an organization uses to achieve its targets relative to a specific goal market audience.

Explain about the shopping goods, Explain about the Shopping Goods Thes...

Explain about the Shopping Goods These are goods that are purchased less frequently and are used very slowly such as clothes, shoes, household appliances. In case of these good

Method of determining prices or setting price, Method of determining prices...

Method of determining prices or setting price: Cost of the production of a product is the most important determinant of its price. They may be many types of costs such as fi

Determine about the industrial goods, Determine about the Industrial Goods ...

Determine about the Industrial Goods   Goods meant for consumption or use as inputs in production of other products or provision of some services are called as 'industrial go

Types of brands, Types of Brands According to ownership: on the basis...

Types of Brands According to ownership: on the basis of the ownership, brand may of two types: Manufacturer brand: when brand is named after the name of the manufacturer

Ask, What are the significant factors that have led to the success of Shopp...

What are the significant factors that have led to the success of Shoppers? Stop?

Marketing, How should Shoppers’ Stop develop its demand forecasts?

How should Shoppers’ Stop develop its demand forecasts?

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd