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Question :1
What is a consumer? List and describe them.
Question 2:
Explain in your own words what the consumer wants? Also list the four principle factors at when examining this issue.
Question 3:
Nowadays, manufacturers and companies speak of Business ethics. Explain why do marketing psychologist find such as irrelevant and list the three types of activities referred to as business ethics.
Explain about purchase and decision implementation in decision making process. Purchase and Decision Implementation: When the decision to buy has been made, the way of pu
Question 1: (a) Explain what you understand by the term marketing concept and how it evolved from the production concept and the sales concept? (b) How does the marketing
INTRODUCTION ? CUSTOMER NEED & SATISFACTION LEVEL?
Many service sector businesses fail because their marketing managers do not have any experience in the marketing of services. They often have been previously involved in the mark
Question 1: (a) "The only type of risk that that exists in the banking sector is credit risk". Do you agree? (b) Describe the concept of bank marketing. Question 2:
What is Promotion Research in scope of Marketing Research? Promotion Research: Promotion research encompasses all attempts by the marketers to converse the company’s off
discuss about the consumer mind is a black box
What is Brand Personality? Brand Personality: In totality brands comprises more meaning and significance than tangible or perceivable product some to give. It is a highly
Describe the scope of marketing. The scope of marketing can be illustrated in terms of functions which a marketing manager performs. Into most of the business enterprises, ma
Define International Marketing and furnish its features
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