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Question:
(a) What do you understand by market efficiency and why is it important?
(b) Explain each form of market efficiency.
(c) Give any one test of weak-form and semi-strong form of market efficiency.
(d) Assess the importance of the Efficient Market Hypothesis to a fund manager.
Name FIVE factors that can influence an individual when deciding whether or not to purchase a product. The degree to which the product satisfies a need or a want. The social
full detail since it is assignment
what are the significant factors that have led to the success of shoppers’ stop
Question 1: (a). Elaborate using examples, two advantages the internet provides to direct marketers. (b). Apart from online marketing as a form of direct marketing, de
why we need to study promotion in marketing?
How should Shoppers? Stop develop its demand forecasts? Caselet 2 The
5 Steps
Q. Evaluation of advertising media - Magazines and Journals? Are one more form of print media. These are published regularly at regular intervals like fortnightly as well month
Question: With the recent upsurge in inflation pressures, there has been growing concern expressed by consumer groups, unions and opinion leaders about the erosion purchasin
Question 1: (a) What are the major characteristics of a strong brand name? (b) What is the necessity for an organisation to make use of brand extension & flanker brand str
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