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Q. What do you signify by Communication Process?
Communication has been definite as a process in which exchange of ideas and information takes place among different persons. It is a circular process that means that there are a variety of steps one after the other. Marketing communication procedure has following stages/ elements.
1) Source
2) Encoding
3) Message
4) Decoding
5) Receiver
6) Response/ Feedback
7) Notice
discuss the four functions of marketing management analysis, planning, implementation and control
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draw the Typical Profiles Of Shoppers Stop Customer Segments .
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will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country?justify your answer.
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