What do you signify by communication process, Marketing Management

Assignment Help:

Q. What do you signify by Communication Process?

Communication has been definite as a process in which exchange of ideas and information takes place among different persons. It is a circular process that means that there are a variety of steps one after the other. Marketing communication procedure has following stages/ elements.

1) Source

2) Encoding

3) Message

4) Decoding

5) Receiver

6) Response/ Feedback

7) Notice

680_What do you signify by Communication Process.png

Related Discussions:- What do you signify by communication process

Marketing services, As the opening vignette indicates, The Mayo clinic has ...

As the opening vignette indicates, The Mayo clinic has been built as one of the most powerful services brands on its firmly held belief and focus on the experience of the patient.

Explain the term market segmentation, Question : The Australian wool in...

Question : The Australian wool industry was facing serious difficulties in marketing its product since the last two decades. Synthetic materials were slowly replacing wool so

MARKETING, An art that predicts the likelihood of economic activity on the ...

An art that predicts the likelihood of economic activity on the basis of certain assumptions: a. Compensation b. Sales forecasting c. Sales budgeting d. Selling policy

Explain Henry Assael Model of buying decision behaviour alon, Explain Henry...

Explain Henry Assael Model of buying decision behaviour along with the diagram”.

Stages of the consumer decision-making process, Question 1: The charact...

Question 1: The characteristics of services profoundly impact on the delivery of tourism and hospitality products. Discuss the strategies that you would use to control the neg

Segmentation, what is segmentation,positioning?

what is segmentation,positioning?

What is classical conditioning, Question: Classical conditioning theori...

Question: Classical conditioning theories regard organisms as relatively passive entities that can be taught certain behaviors through repetition. (a) What is "classical co

Assignment, explain the various approaches that are followed by FMCG compan...

explain the various approaches that are followed by FMCG companies in test marketing

Value pricing, Value Pricing : Value pricing is a modern innovati...

Value Pricing : Value pricing is a modern innovative and individual method of pricing. Value pricing rests on the principle that the reason of pricing is not to recover

Why is sales promotion growing, Question 1: (a) What is a communication...

Question 1: (a) What is a communication brief (or a creative brief), and how is it typically outlined? (b) Why is an IMC campaign difficult to evaluate? (c) Explain how

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages