What do you signify by communication process, Marketing Management

Assignment Help:

Q. What do you signify by Communication Process?

Communication has been definite as a process in which exchange of ideas and information takes place among different persons. It is a circular process that means that there are a variety of steps one after the other. Marketing communication procedure has following stages/ elements.

1) Source

2) Encoding

3) Message

4) Decoding

5) Receiver

6) Response/ Feedback

7) Notice

680_What do you signify by Communication Process.png

Related Discussions:- What do you signify by communication process

Pricing sensitivity, Pricing sensitivity: Nagle has identified nine factor...

Pricing sensitivity: Nagle has identified nine factors that contribute to price sensitivity and has also presented various methods or techniques to measure it. The factors that co

M.com, consumer mind is a black box discuss

consumer mind is a black box discuss

Explain the term- fast-moving consumer goods, Explain the term- fast-moving...

Explain the term- fast-moving consumer goods Marketing communications which are undertaken by organisations within these systems can be regarded as a series of communication ep

State what is meant by perceived risk, Question: Consumers have to cons...

Question: Consumers have to constantly make decisions regarding what products or services to buy and where to buy them. Because the outcomes of such decisions are often uncerta

Marketing hw, MARKETING PRINCIPLES MKTG 305 Break-even Assignment Oft...

MARKETING PRINCIPLES MKTG 305 Break-even Assignment Often a firm will calculate the break-even point for a price. That is, if we set the price at $X, then how many units will

Building your marketing plan, In fine-tuning the product strategy for your ...

In fine-tuning the product strategy for your marketing plan do these two things: 1.- Develop a simple three-column table in which (a)market segments of potential customers are in t

What is competition based pricing, What is Competition Based Pricing In...

What is Competition Based Pricing In case of products where market is highly competitive and there is negligible difference in quality of competing brands, price is generally f

Service marketing, how was the need for this product identified?

how was the need for this product identified?

Scope of the marketing, Scope of the Marketing: Marketing is typical...

Scope of the Marketing: Marketing is typically seen as the task of creating, programming promoting and delivering goods and services to consumers and businessman. In fact, m

What are processes for selecting target markets, What are processes for sel...

What are processes for selecting target Markets? Market Targeting: Once the form has known its market segment opportunities, this has to evaluate different segments and a

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages