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What are various perspectives to explain E-Commerce?
E-Commerce can be defined through various perspectives, which are given below:
a. Communications perspective
b. Business process perspective
c. Service perspective and
d. Online perspective.
Discuss the importance of strategy and good leadership in marketing
right to safety of marketing management
Solving Customer Problems in Ways They Never Imagined
#what is personal selling,direct marketing,exhibitions?
hi 1. Discuss the functions of marketing beyond advertising and selling 2. and why is it important for non-marketing employees to have a better understanding of marketing function
One stage channel of distribution In this case, there is one middleman i.e., retailer. Manufacturers sell their goods to retailers who in turn sell it to the consumers. T
Effectiveness of the Promotional Tools Every element of promotions mix has different capacities to communicate and to achieve different objectives. Effectiveness of each tool
Give the example of marketing communications For instance, many organisations in airline industry have shifted their attention to the needs of travel trade, customers and compe
How holistic marketing concept is different from conventional concept? Holistic marketing is an approach to marketing which attempts to recognize and reconcile and the complexi
Q. Choice of an advertising agency by location? A main consideration in the choice of an advertising agency is location of office of agency. A significant amount of communicati
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