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What are the types of sales promotion strategies?
Sales Promotion Strategies:
There are three kinds of sales promotion strategies as illustrated here:
• Push,
• Pull or
• A combination of the two.
What is strength of brand equity? Simply speaking which brand identities primarily exists within the mind of its customers. A brand is his or her estimate of performance of whi
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Pricing policy Pricing policy is a highly visible and key component of a company's marketing strategy and marketing plan. A company's pricing policy is the ultimate expression
Characteristics of Sellings oriented concept of marketing, Marketing Management
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Discuss about the natural environment?
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