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What are the Two types of exchange
Two types of exchange signify extremes in a spectrum of exchange transactions. In industrial societies market exchanges have tended to dominate commercial transactions, Hence recently there has been a substantial movement towards relational exchanges. Or we can say a mixture of exchanges occurs, and every organisation has a portfolio of differing types of exchange that it maintains with different customers, suppliers and other stakeholders. Communication is an essential element, similar to an oil, which lubricates these exchanges, enabling them to function. Though, to enable these different exchanges to function properly, different types of communication are necessary.
Determine the major decision of marketing activities So marketing manager concentrates on four major decision areas when planning the marketing activities, namely, (i) products
Function of the physical supply: The second group of the marketing process is the physical supply. These are the functions that are related with creation of place and time u
Ask question :how can marketers use maslow''s hierarchy need theory in marketing management? (15 marks)
As discussed in the video lectures for this module, the president plays many different roles: Chief of State; Chief Executive; Chief Diplomat; Commander-in-Chief; Chief Legislator.
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Question 1: It is commonly said that political risks are among the most important ones to consider when a firm is considering to commit itself to invest in a foreign country. F
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