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What are the tools of marketing in words of McCarthy?
McCarthy classified such tools in four broad groups, that he called the four Ps of marketing:
with the aid of a diagram discuss the key issues of export MARKETING strategy and export performance
Explain in detail about the Marketing communications Marketing communications provides the means by which organisations and brands are presented to their audiences. Goal is to
Buying decision making process: Marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisio
Question 1: A questionnaire is an important tool for getting information from respondents. Questionnaire should thus be properly designed to meet research objectives. (a)
PRODUCT MIX OF LG COMPANY
the advandages and disadvantages of marketing philosophies.
Question 1: (a) Illustrate how personal selling and direct marketing can be used to enhance the relationship with customers. (b) Critically evaluate the use of controversi
Which different aspects are covered by Marketing Research? Market Research covers individually the various aspects of marketing of goods, services and concepts with the assist
prepare a marketing plan for any selected premium or branded product. the product may be physical products, services,or places
Explain about the Company’s Macroenvironment in brief. The Company’s Macroenvironment: The larger societal forces influence the entire microenvironment demographic, natura
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