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Q. What are the Motivational conflicts?
Motivational conflicts:
_ Positively valued goals means consumers are motivated to approach the goal and will seek out products that will be instrumental in attaining it.
_ Avoiding negative goals means consumers are motivated to evade a negative outcome structuring their purchases or consumption activities.
Cog-native dissonance:
_ Premise that people have a requirement for consistency and order in their lives and that a state of tension and conflict is created when beliefs or behaviours conflict with one another.
_ The conflict possibly resolved by cognitive dissonance reduction where people are motivated to reduce this inconsistency and eliminate the unpleasant tension.
TYPES OF COVER ISSUED BY ECGC : The covers issued by ECGC can be broadly divided into four groups: i) Standard Policies issued to exporters to protect them against payment risk
PROCESS MARKETING INFORMATION SYSTEM.
Q. Explain about Operant conditioning? Instrumental or else operant conditioning involves a different series of events and this what we usually think of as learning. The common
Define international marketing and furnish its features.
Export of computer Software : Export of Computer Software in physical form is done on GRPP forms. Export of computer software in non-physical form should be declared on SOFTEX fo
Question: (a) How would you transform a normal website to a one-to-one interactive site? List down the steps. (b) Describe the concept of a ‘virtual community' and how such
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Question 1 Explain the concept of Service mapping with example Question 2 Write a short notes on- Factors that influence customer expectations Pricing strategies
Surrogate Information Errors: this type of error occurs when the information sought by the researcher is different from the information needed to solve the problem. For example whe
prepare a list of five products by your family.indicate who is the information gatherer, the influencer, the decision maker, the purchaser and the user
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