What are the levels of market segmentation, Marketing Management

Assignment Help:

What are the levels of market segmentation?

About the Levels of Market Segmentation:

The number of possible segments which will result by a segmentation analysis can be as some as one or as various as the total number of consumers which are within the total market. Market segmentation demonstrates an effort to raise a company’s targeting precision. This can be carried out at four levels like (w) Segment (x) Niches (y) Local (z) Individual Customer but initially we will discuss about Mass Marketing also.


Related Discussions:- What are the levels of market segmentation

Down market stretch, what is down market stretch and give some example?

what is down market stretch and give some example?

State the term- channels of distribution, State the term- Channels of distr...

State the term- Channels of distribution You are aware that when a manufacturer of a product is located at one place, its consumers are located at innumerable places spread all

Need of the environmental analysis, Need of the environmental analysis: th...

Need of the environmental analysis: the strategies that a company may adopt are influenced by the environment. An organization cannot keep itself insulated from the environment. I

Test marketing - new product development, Test Marketing The  seventh ...

Test Marketing The  seventh  step  is  test  marketing that  is the  stage  at  which  the  manufacture  and  marketing programs are introduced into more accurate marketing se

Describe the dimensions of service quality, Question: As the marketing ...

Question: As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di

Briefly the markets relationship framework, Question 1: (a) Critically...

Question 1: (a) Critically evaluate the role of an agile network in building relationships with customers. (b) Briefly outline the six markets relationship framework.

Describe the one-way communication, Describe the one-way communication ...

Describe the one-way communication By recognising different transactional and relationship needs of the target audience, marketing communications can be used to engage with a v

What is analytical or analytic mean, If somebody is analytical then it mean...

If somebody is analytical then it means the one is always thinking about things - analyzing, pondering, etc. A one who is analytical will have all of the facts about something befo

Describe the marketing audit in detail, Question 1: Describe the market...

Question 1: Describe the marketing audit in detail. Characteristics of marketing audit Components of marketing audit Question 2: Explain consumer research p

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd