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What are the factors to determine the consumer behaviour?
Consumer Buying Dynamic or Determinants of Consumer Behaviour:
There are four factors which determine the consumer behaviour is as follows:
Cultural: Culture, Sub Culture, and Social Class
Social: Reference group, Family, Roles & Status
Personal: Age & Stage in Motivation, Occupation and Economic Circumstances
Psychological: motivation, Perception, Learning and Personality.
What is the function of exchange in buying and assembling of marketing? Buying and Assembling in Marketing: Procurement of raw materials, finished or semi-finished product
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Enumerate about the Objective Based Pricing This method is applicable to introduction of new (innovative) products. If, at introductory stage of the products, organisation wish
Identify FIVE factors that should be taken into account when forecasting an organisation's need for additional staff. Future Operations/demand Future planned levels of org
Explain the Discrepancy of Assortment and Sorting. Discrepancy of Assortment and Sorting: Channel intermediaries occur to adjust the discrepancy of assortment from the pe
What is the product planning and development in scope of marketing? Product planning and development in function of research: A product is something that is given by a bus
Explain the term- Promotion of product Promotion: If product is manufactured keeping the consumer needs in mind, is rightly priced and made available at outlets convenient
Jamieson (1997) suggests that Australia's ability to identify and capture the considerable opportunities which will continue to emerge in the Asian region will play a significant r
How is building a brand in a business-to-business context different from doing so in the consumer market?
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