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What are the different types of advertisement?
Nature of Advertisement:
Various types of advertisement are given below:
a) Informative advertisement
b) Persuasive advertisement
c) Comparison advertisement.
d) Reminder advertisement.
Review literature on people
What are the ways devised in competition by Theodore Levitt? Several of the ways devised in words of Theodore Levitt to outsmart the competition are as: a. Be a customer led
Differentiated pricing - Some of the firms charge different prices for the similar product in different zones/ areas of the market. Sometimes, the differentiation in pricing is
Question: a) Describe the differences between traditional marketing communication strategies and service business communication strategies. b) Show the key planning conside
Question: (a) Considering the Three Era model, differentiate between data processing (DP), management information systems (MIS) and strategic information systems (SIS). (b)
draw the Typical Profiles Of Shoppers Stop Customer Segments .
how is rapid globalisation a challenge in the 21st century.
various approches of test marketing in FMCG
depict the concept of line stretching and the three uses for it?
Question 1: There is an ongoing debate between "standardization" and "adaptation" pertaining to global advertising. Critically evaluate the different sides of the arguments in
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