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What are the Consumer Advertisements?
Consumer Advertisement:
• Consumer durable
• Consumer services
• TV, Radio, Newspapers, Magazines etc.
approaches followed by FMCG in test marketing
The inquiry beside unfair trade practices can be initiated: (i) On receiving a objection from any consumer (ii) On receiving a objection from registered-consumer-association
State about the Demand - pricing decisions Demand also affects the price in a big way. When there is limited supply of a product and demand is high, people buy even if hig
Review literature on people
What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
Describe briefly FIVE major developments over the past twenty years or so that have led to globalisation. Improved transportation Transportation systems, especially rail,
Question: (a) List and discuss with examples the four factors that influence consumer purchase decision. (b) To what extent ‘branding' is important for a product and ho
what are the core marketing concepts?
what do we mean a distribution chanals?
Reinforce areas in which your company outshines the competition. Is your ROE leaps and bounds above your competitors? Have you rewarded stockholders with a healthy dividend while s
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