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Question 1:
(a) What are the characteristics of a knowledge worker and how do they differ from those of the traditional worker?
(b) Using relevant examples, illustrate how Human Resource Management can be used to support a successful knowledge management initiative.
Question 2:
(a) Explain what is a learning organisation and what are its main features? Explain your answer in the light of the ‘Fifth Discipline' of Peter Senge.
(b) Effective knowledge management requires an appropriate knowledge culture. Using the LEAWITTS model, explain how an organisation can create the right knowledge culture in order to support a knowledge management initiative.
This assignment requires you to develop a marketing case study. You may develop your case from either 1. A marketing-related problem from work, or 2. From an organization in
Q. Effect of past-advertisement? Methods of evaluation advertisement effectiveness assumes that response of customers in test-area is the outcome of advertisement done in test
select a company and explain th marketing mix
What is Product Research in scope of Marketing Research? Product Research: Product research is related with the conversion of customer require to tangible product offer.
#“Consumer mind is a Black Box” –Discussquestion..
what is meant by line extension of a product?
list out secondary sources of information while pursuing market research.
Question 1: It is commonly said that political risks are among the most important ones to consider when a firm is considering to commit itself to invest in a foreign country. F
What is profitability control in MIVE? Profitability control in MIVE: There is no point in squandering scarce resources on marketing attempts which guarantee nothing exce
Explain the key function of marketing communication Many organisations have evolved without marketing being recognised as a key function, let alone as a core philosophy. There
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