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Question 1:
Discuss the importance of applying the relationship-marketing concept to the marketing activities of Wal-Mart.
Question 2:
Explain how Wal-mart can monitor and measure the quality of the services it is offering to its customers.
Question 3:
Discuss the principles of "market skimming "and "market penetration" pricing strategies and what are the strategies adopted by Wal-Mart in this present case.
What are the principal objectives of Total Quality Management? The principal objectives of TQM are: a. Customer Focus as Customer Delight. b. Continuous enhancement as a
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notate commendation to pmc
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What is the importance of business communication?
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