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What are the personal factors to determine the consumer behaviour?
Personal Factors:
A consumer’s decisions are also influenced by his personal characteristics with age, life style and occupation as: Age and Stage in Life Cycle, Education and Occupation, Life Style and Economic Circumstances.
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1. What are the significant factors that have led to the success of Shoppers’ Stop? 2. Draw the typical profile(s) of Shoppers’ Stop customer segments.
Competitive tourism and hospitality organisations strive to deliver a high level of service quality to their customers. As a Marketing Manager of one of these organisations, yo
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Should video game companies continue to alter their products to include other functions, such as e-mail
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