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Visual Aids
These are the tools for gaining and sustaining audience attention when presenting oral representation. Visual aids provide concrete support for your ideas and keep the audience's concentration on your presentation. Visual aids rise audience comprehension and retention by making them actively analyze the visual information presented. By adding variety, interest, and impact, visual aids enhance the presentation, and may provide a visual memory that stays with the audience longer than words do.
a) Define "news" and illustrate the concept of "news worthiness" in the field of PR. b) Describe how PR is distinguished from i. Advertising ii. Marketing iii. Sales pr
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