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Explain about the Brand Equity. Brand Equity: Brand equity includes a set of assets correlated to the brand’s name and the symbols which adds to the value given by a prod
Question: ‘The basic differences between goods and services offer the biggest challenges to Service marketers'. With reference to services you are familiar with, discuss th
Question 1: (a) Globalisation requires new knowledge coordinating structure. Explain and use relevant examples to illustrate your answer. (b) Consider the various competenc
Q. Show the Advertising effects on Competition? Advertising promotes competition between different brands of the same product. The company offering high-quality quality product
Scope of the Marketing: Marketing is typically seen as the task of creating, programming promoting and delivering goods and services to consumers and businessman. In fact, m
facebook service marketing mix
How is the global sourcing of labour effective in competition international developments? Global sourcing of labour: Innovative uses of labour upon a global origin are e
Question 1: What role does copy play in a campaign? Why copy has to be written with great knowledge and skill. All relevant points needs to be addressed from Unit 6 compl
market positioning error
The motor car retail industry is one that is always facing numerous challenges. For car dealer businesses to survive, they must clearly demonstrate to consumers that they represen
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