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Major decisions in sales promotion: in using sales promotion a company must establish its objectives select the tools develop the program pretest the program implement and control
Question 1: (a) What is total customer satisfaction. (b) How will customer safisfaction be measured. (c) Describe the importance of customer value creation and discuss ways
"consumer mind is a Black Box"
List out the secondary sources of information while pursuing market research.
Ethical choice of the market targets: Market targeting sometimes generates public controversy. The public is concentred when the marketers take unfair advantage of valuable gro
What are the significant factors that have led to the success of shopers stop?
how do i simplify 7ab(to the -2 power) divided by 3w
prodact mix of lg company
Question: (a) Why are services generally more difficult to evaluate - both before and after consumption - as compared to most goods ? (b) Discuss how customer expectations
the ordered pair (-1, -1) is a solution of the system -4x + 2y = 2 and x + y = -2. true or false
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