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QUESTION
a) Give three reasons why price is a very important element of the marketing mix
b) Discuss the different situations that may lead a company to
c) Highlight two pricing strategies and give examples of how and when companies could use them
d) Write notes explaining the following distribution strategies
e) Differentiate between a ‘Vertical Marketing System' and a 'Horizontal Marketing System'.
Discuss about the combination of push and pull sales promotion strategies. Combination of push and pull sales promotion strategies Car dealers frequently provide a
how a person make a decision before puchase a car and effect the decision making proces
Channel levels: The producer and the final customer are part of every channel. We will use the number of intermediary levels to designate the length of a channel. 1. Chann
consumer profile of typical buyer of rayban
y=2x 2x+y=4
what is ge matrix
Question 1: "Marketing has been called both a major villain for its role in stimulating unsustainable levels of demand and consumption, and also a saviour through its applic
i) The monthly (or whatever period the futures contract is specified in) listed price of each of the four contracts for a period of 12 months. ii) The monthly spot prices for e
Q. Explain about Stero-typing in Advertising? Stereotyping demotes to presenting a group of people in certain roles only. Advertising has inward criticism for stereotyping wome
XYZ Limited, finalist for the European Quality Award (EQA), has doubled its share of the quality carpet sector in recent years and now holds over 10 per cent of the world market fo
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