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QUESTION
a) Give three reasons why price is a very important element of the marketing mix
b) Discuss the different situations that may lead a company to
c) Highlight two pricing strategies and give examples of how and when companies could use them
d) Write notes explaining the following distribution strategies
e) Differentiate between a ‘Vertical Marketing System' and a 'Horizontal Marketing System'.
Illustrate the changing packaging in strategic decision? Changing the packaging: This may want to take the advantage of a new development like the container invented of la
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Explain about the measuring of retaining customers. The measure of retaining customers is given below: Cost of losing a Customer: Attracting customers is of no employ unle
Q. Define the Steps Involved in media planning? Steps Involved in media planning:- - To know regarding target market. - To Consider different Factors Affecting Media Plan
discuss the strategies including digital strategies that you would recommend to a business to mitigate the effect of this crisis
Uses of sales promotions: 1. For facilitating introduction of new products, 2. For retrieving lost accounts, 3. For overcoming a unique competitive situ
What is the meaning of selling concept? Meaning: Selling concept declares that consumers will not buy adequate of the organization’s products unless the organization unde
Question 1: (a) Discuss any five factors that need to be considered when drafting an offer. (b) Once the offer has been drafted, what could be done to make that offer more
Assessment 2 Written or Oral Questions Base on Samsung Sliding PC 7 Series. 1. What are the different media which you propose to choose & why? 2. Mention the budget allocation for
what is importent of positioning?
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