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What is Demographic Segmentation? Demographic Segmentation: This characteristic as like age, sex, income, marital status, occupation as well as education are most frequen
Define the Political and Legal Environment. Political and Legal Environment: Political and Legal Environment Laws, pressure groups and government agencies which influence
considering the concept of product life cycle, where would you put video games in their life cycle
what are your views of targeting of a product of children in todays world in case of ethicist?
List out the secondary sources of information while pursuing market research.
About 40 years ago, media guru Marshall McLuhan assume that mass communication would turn the world into a global village. Communication satellites, 24-hour global news channels,
How many key elements are comprised in green marketing? Definition of green marketing has three key elements: a) This is a subset of the overall marketing activity. b) Th
Explain about the Shopping Goods. Shopping Goods: These are usually expensive Homogeneous as well as Heterogeneous items. a. Homogeneous Goods: White goods as like T
Explain about the increased profitability in e-commerce. Increased Profitability: a. The direct cost to sale for an order taken through a web site is lower as compared to
Describe the Four P's in marketing mix - Using a company of your choice, explain how this company is using the Four P's to gain successful position in the market. Demonstrate an
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