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Factor affecting choice of channel of the distribution: the best channel distribution is one of that works best in n the selected by the company. The channel chosen should achieve
Explain the term- Length of purchase decision time Length of time taken to reach a decision is much greater in organisation market. This means that intensity of any media pl
You are required to critically examine the current marketing orientation of an organisation of your choice. This may be an organisation that operates in your own country, or an in
what is test marketing? explain the various approaches that are followed by fmcg companies in test marketing?
1. General Admin costs cover the general running of the organisation. It includes rates, electricity and maintenance recovered from Council - see Income. 2. The high cost of a
Explain about the Telnet in brief. Telnet: This is a terminal emulation program for TCP/IP networks as like the Internet. The program of Telnet runs on your computer and
Rehman invests his summer earnings of $3050. He invests part of his money at 8%/year, and the rest at 7.5%/year. After 1 year, these investments earn $242 in simple interest.How mu
The company 2TW manufactures and sells products overall Europe and is organised into dozens of strategic business units (SBUs). SBU managers, who report to regional directors, have
Question : (a) Differentiate between the terms "efficiency and "effectiveness" within the management context. (b) Identify and clearly explain the four most common chall
AThe rise of personal computers in the mid 1980s spurred interest in computer games. This caused a crash in home Video game market. Interest in Video games was rekindled when a num
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