#title.test marketing, Marketing Management

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what is test marketing ? explain the various approaches that are followed by FMCG companies in test marketing?

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Answer , explain the varius approaches that are followed by f m c g compani...

explain the varius approaches that are followed by f m c g companies in test marketing

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Component of Marketing Information System: 1. Internal records system: Marketing managers rely on internal reports such as orders, sales, prices, inventory level, and receiva

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The world is changing dramatically with the internet becoming increasingly the panacea for all things that touch the customer and the customer-facing processes. However an enterpr

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Give an overview about corporate orientation to marketplace. Marketing is the deliverance of satisfaction at a profit. This is a social and managerial procedure whereby indi

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The popular Chiltern hotel operates a restaurant which makes its own food on the premises. The costs for the current production level of 500 meals are: Cost/meal (Rs) Material

What are the effectual needs to be target a market segment, What are the ef...

What are the effectual needs to be target a market segment? To be an effectual target a market segment should be: i. Identification: Marketers must be able to identify the

Role of source help the organization, Role of source help the organization ...

Role of source help the organization in following manner: 1) Source communication the communication to the target audience. He is the person who starts the communication proces

What are the marketing objectives, What are the marketing objectives Th...

What are the marketing objectives This mix is assembled keeping in mind the needs of target customers and it varies from one organisation to another depending upon its availabl

Factors affecting marketing planning, Factors affecting marketing planning:...

Factors affecting marketing planning: a large number of factors affect the long term marketing planning. These factors can be grouped under four categories: Internal factors:

Green marketing., what are the problems with green marketing? And what are ...

what are the problems with green marketing? And what are there remedies?

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