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Describe about the Sales promotion tool Advertising and sales promotion are tools which allow for a high level of control by the sponsor while public relations, and publicity in
Problem : a) A company's total marketing communications mix-also called its promotion mix-consists of the specific blend of five different parts. Name and describe these parts
the ways in which the concept of segmentation, targeting and positioning would be applied in improving profitability
Role of source help the organization in following manner: 1) Source communication the communication to the target audience. He is the person who starts the communication proces
What is efficiency control in MIVE? Efficiency control: The global picture is significant. An overview of the sales and marketing efforts and their relative failure or su
list out secondary sources of information while pursuing market research.
What are the types of wholesalers in primary participants of distribution channels? Types of wholesalers in primary participants of distribution channels are as given here: the
Question 1: Briefly describe the functionalities of CRM sub modules. List out the benefits of CRM Systems. Functionalities List the benefits Question 2:
Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i
.EVOLVING VIEWS OF MARKETING ROLE IN A COMPANY
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