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What are the tasks of marketing management according to Product Life Cycle? When according to Product Life Cycle (PLC) we need to plan our marketing strategy into strategic ter
Q. Explain the Role of direct marketing? Role of direct marketing:- a) Focus is on literate customer. b) For service marketing like insurance, Banking, telecommunication.
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Elements/Component of print Advertising Copy:- Advertising-Copy is prepared subsequent to combining various components or elements of Ad-copy. Elements and Components of ad-cop
State the Types of channels of distribution Generally we don't buy goods directly from the producers. Producers/manufacturers usually use services of one or more middlemen to s
What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
What is financing in functions facilitating exchange? Financing: Financing and marketing both functions of a business are interlinked along with each other. The department
Q. What do you mean by Advertising Appeal? Advertising Appeal/ Advertising Themes:- Ad appeal demotes to the approach used in attention of audience or influencing their feel
How are the psychographics and demographics of customer identified in marketing research? Marketing research tries to reveal the number of persons who buy why they buy, when th
Market Segmentation Market Segmentation: "Dividing a market into separate groups with different needs, characteristics, or behaviour who may require separate products or mar
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