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Explain about the Promotion Strategies. Promotion Strategies: The promotion strategies of a global marketing organization comprise advertising, promotion, sales, publicit
Explain about the order generation in personal selling process. Order generation: This process is very significant one in the whole personal selling process. At this stag
What is Multi Segment Approach for selecting target markets? Multi segment Approach: As an organization directs its marketing attempts at two or more segments through dev
Importance of Place Goods are produced to be sold to the consumers. They should be made available to the consumers at a place where they can conveniently make purchase. It is e
Segment interrelationships and super -segments In selecting more than one segment to serve, the company a company would-be wise to enter one segment at a time without revealing
Considering the concept of product life cycle, where would you put video games in their life cycle?
Question 1: A room at Marriott in Vienna, Mc Donald`s French fries, a vacation package in Bali are all products. a) Show with relevant examples the different levels of the t
. How are Indian customers visiting Shoppers’ Stop any different from customers of developed western countries?
What is test marketing and various approaches followed by FMCG companies
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