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(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of i. PR and marketing and ii. PR and adverti
Professionals: Professionals, like medical and legal practitioners, need information to pursue their vocations. The physicians cannot afford to ignore new developments in the
Microform reading room, collection and production Units in Reader Activity Area of library building -library management These days, more and more use being made of microforms-
Classified Part It is the arrangement of entries of documents by class number that gives the systematic and structured display of subjects in a classified catalogue. It maps
S pontaneous or intentional Most of the Communities of practice begins without any intervention or the development effort from the organisation. The members spontaneously join
SIZE OF SAMPLE: Large samples are more representative of the population of interest than the sinall samples. There are no specific rdes for determining the desired sampl
Sewing Materials - binding materials: Thread: Sewing is the central operation in binding. The life of binding depends very much on the kind of sewing and the material used f
FUNCTIONS OF DOCUMENTATION AND INFORMATION CENTRES: In general, a documentation or an, information centre brings to the attention of specialist users the current as well as r
define
Need for Several Entries A library catalogue can just meet any one type of user's approach like author approach, title approach, etc. We can also prepare catalogues, which ca
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