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What is the meaning of product concept? Meaning: Product concept means that consumers will favor products which offer the most performance, quality and features and which
Question 1: a) What is meant by Customer Relationship Management (CRM)? b) Nestlé's products include baby food, bottled water, breakfast cereals, coffee, confectionery, da
Question 1: a) Consider that you are the manager of a tourism or hospitality organisation. In this context, explain the benefits of using the marketing concept in your organisa
Question 1: "A crisis can hit an institution anytime. It is essential therefore to plan and manage a crisis intelligently and forthrightly." Discuss this statement from a PR pe
Define the Strategy Development Phase in brief. Phase Strategy Development Phase: If you already know your competitors and target market, you are capable to start creatin
what do we mean a distribution chanals?
Which is NOT a benefit of corporate governance? Prevention of fraudulent claims by contractors.
marketing strategy of arrorw shirts
Explain about the foreign production in marketing. Foreign production: Moreover exporting, other market entry strategies comprise licensing, joint ventures, participatio
What are four Ps correspond to the customers four Cs according to Robert Lauterborn? Robert Lauterborn suggested that the seller’s four Ps correspond to the customers four Cs
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