Marketing management reserch , marketing, Marketing Management

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What is pricing in functions facilitating exchange? Pricing: Determination of price of a product is a significant function of marketing manager. Product’s price is influen

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What points are really matters while doing marketing? Whether online or offline, there are only two objects that important: “Buying and Selling”. Fundamentally to simplify, thi

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Augmented Product An augmented product is one with entity in addition to those required to serve its core function that defined it from other products available in its class.

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Marketing Myopia This is a phenomenon experienced when an organization becomes so involved in the actual procedure of selling its product that it loses sight of the true nature

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defition of place

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