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Product Schovaswill offer for sale Low fat and low calorie ice cream High fiber made with oatbiscuit Many fruity flavors Diet cake Cotton candy Pop corn The company will sel
Question 1 "Negotiation is a powerful method for resolving conflict which needs skill, and experience. Negotiation will be viewed as either hard or soft. It will be a positi
Out of the following which gap arise when the sales force does not have the required knowledge, skills or capabilities to become successful on the Job. a. Knowledge gap b. Capabili
Define the term New Brands. New Brands: A company may make a new brand name while it enters a new brand category for that none of the current brand of company names are a
Model of the buyer behaviour: The straight point for understanding buyer behaviour is also vital in the marketing is a simultaneous response model shown in the figure below. Ma
QUESTION You have been appointed as the treasurer of Robin International, an electronic firm with many subsidiaries abroad. The management of Robin International do not have an
Question 1: One of the main components of Food and Beverage Management is effective supervision. (i) With relevant examples from the industry, explain the term effective
approches of test marketing in FMCG
State the term Premium Pricing briefly? Premium Pricing: This price strategy applied to various version of to similar product. It is a better version and a fundamental or
Importance of marketing to the firm: Marketing plays an important role for the well being of a firm. This is evident from the following words of the Peter F. Ducker, "Marketing
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