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Question 1 (a) Define Business Ethics. (b) Critically explain how Business Ethical considerations will help in the Marketing Communication of a product or service. Suppor
How is accessibility to customers increased in e-commerce? Increased accessibility to customers: a. Permit people to accomplish operations without barriers of time that i
1. what are the importans 2. For whom use marketing managment
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What is consumes behaviour? Consumes Behaviour: The most significant issue for the marketers is to classify the requirements of the consumers since customer and consumer m
Problem 1: Define the term motivation and describe Maslow's contribution to motivation. Problem 2: (a) Discuss the needs and requirements for Market segmentation? (b
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What types of tools use in sales promotion scheme? Sales Promotion Schemes: 1. Price-off: A straight discount off the list price upon every case purchased throughout a
Define about the Personal Selling tool This tool differs from previous two in that although it still lacks relative credibility and control, degree of control is potentially lo
What is Budget allocation Sales department receives the bulk of the marketing budget in the organisation market, and little is spent on research in comparison with the consum
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