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What is productive service in marketing? Choices are comprises physical objects, persons, services, places, ideas and organizations. Similarly, the service is any activity or b
what is market offers
#questionThis week in the Music2Go Multi-Player you will be required to launch a New Product into one of the empty Market Segments (Sports or Youth). Part of this process will be t
Question: a) Wilson Publishing - which publishes a series of textbooks in management by different authors - intends to give a new book on Marketing. Marketing is an area they h
the consumer report indicates how customers perceive your product offerings. For example, Reliability(MTFB) is very important to performance customers. What is the current MTFB for
Steps involved in brand development
Discuss about the Holistic Marketing approach of marketing. The Holistic concept is depends on the design, implementation and development of marketing activities, processes and
LEADERSHIP STYLES OF BILL GATES AND STEVE JOBS
Question 1: (a) Distinguish between Destination Branding and Country Branding? (b) ‘The quality of a destination brand depends on the selection of the communication strate
what are thepproaches used by FMCG companies in test marketing?
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