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How is marketing for any organization an indispensable activity? “Marketing is an indispensable activity for any organization”. Well I am agreeing with the declaration, because
do you think paradigm shifts having taken place in marketing?
ZEZ Company is in the business of designing and printing bottle labels for soft drinks distributors. The company is, at present, facing very difficult times as recessionary economi
What is Line Filling in Product Line? Line Filling: A product line can also be length though adding more items into present product range there are a few reasons for li
what is 7P in marketing management
Question: "Customer care has long been a major training requirement for organizations which seek the so-called "sustainable competitive advantage". This comes as no surprise wh
Question: You have been asked to attend a Design Workshop, of 200 people, to discuss the main importance of conventional advertising mediums. Being a student of Creative Advert
State the marketing communications tools There are five main marketing communications tools: advertising, sales promotion, public relations, direct marketing and personal selli
what is new product development and also define its process.
Explain the various approaches that are followed by FNCG companies in test marketing
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