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TOTAL QUALITY MANAGEMENT (TQM): Total Quality Management (TQM) is focussed on the requirements of the customer. A library patron or user is a customer. He or she is demanding
knowing your competitors
Question 1: A room at Marriott in Vienna, Mc Donald`s French fries, a vacation package in Bali are all products. a) Show with relevant examples the different levels of the t
What is the meaning of societal marketing concept? Meaning: Societal marketing concept is the idea which the organization must find out the needs, interests and wants of
could you heap for the Marketing and Brand Management final project module Kindly advise Regards,
QUESTION 1 A computer contract is often in written form. What provisions would you expect to find in such a contract? QUESTION 2 (a) Mr & Mrs Williams have launched a n
Flyers Flyers are newsprint pages, which are totally devoted to the advertising and promotion of an organization. They may be in black and white or colour but in recent days th
Illustrate an example of industrial goods Same product may be classified as consumer goods and industrial goods depending upon its end use. Take for illustration the case of c
How should marketing deliver value? It is the nature of marketing. Marketer has to track customer requirements and deliver the product as per their needs. The company should sa
In a production of West Side Story, eight actors are considered for the male roles of Tony, Riff, and Bernardo. Is this a permutation or combination?
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