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Discuss the basic steps involved in management of the organization''s sales force:setting sales force objectives
Communication Differences Having identified need to communicate with several different audiences, it seems appropriate to conclude this opening module by examining differences
write an algorithm to calculate fruit for a fruit store for example apple = $1.00 and orange $2.00
discuss the strategies including digital strategies that you would recommend to a business to mitigate the effect of this crisis
Demand Based Pricing : Described methods belong to the category of demand / market based pricing:- 1. What the Traffic can Bear' Pricing 2. Skimming Pricing 3. Penetration
Determine the importance of Product - Marketing mix Product refers to goods and services offered by the organisation. A pair of shoes, a burger, a lipstick, all are product
Contents of marketing plans or structure of marketing plans 1. Executive summary and table of contents: the marketing plans should open with a brief summary of the plan
Question: (a) List and discuss with examples the four factors that influence consumer purchase decision. (b) To what extent ‘branding' is important for a product and ho
How is Marketing Customer Focused? It is the Nature of Marketing. Marketing tends to assure and delight customer. The functions of marketing should be directed and focused at t
What is Customer Research in scope of Marketing Research? Customer Research: Research type of this category includes investigation within the customer buying behaviour abo
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