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Question 1: a) Define market segmentation and briefly describe the different bases for segmenting markets. b) Expalin the benefts of targeting to a marketer. c) Explain th
Channels of distribution Meaning and definition: a major focus of channels of distribution is delivery. It is only through distribution that public and private goods and serv
Concept of the marketing: Generally, marketing is understood to mean the sale and purchase of goods and services but it is narrow thinking to understand it so. The term mark
Why are firms utilizing Green Marketing? There are five probable purposes for firms raised use of green marketing. And these are: a) Organizations observe environmental mark
For this Final Project, imagine that an organisation that owns and manages a brand is experiencing a critical downturn in its business. The organisation needs to expand its brand o
Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i
P r o du c t Mix: A product mix is the set of all products and items a specific seller offers for sale. A product mix consists of several product lines. A company's pro
How investment is significant in Human Resource Management? Now days in several organizations indicate which employees are viewed like valuable investments but several organiza
Q. Effect of past-advertisement? Methods of evaluation advertisement effectiveness assumes that response of customers in test-area is the outcome of advertisement done in test
Question 1: Describe the evolution of malls and specialty stores Detail explanation on ‘Evolution of Malls'. Detail explanation on ‘Speciality Stores and Malls'
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