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The purchase of the smartphones by the netizens has a psychological or functional motive?
Importance of Place Goods are produced to be sold to the consumers. They should be made available to the consumers at a place where they can conveniently make purchase. It is e
Competing with rivals is unavoidable part of doing any business; however, Murphy's Stationery is losing the ground. You are required to conduct a research regarding current traditi
Differentiate between Services and Goods and explain the areas in which the attributes of services create needs in the marketing mix?
What is Concept Testing Strategy Development? Concept Testing: To estimate ideas properly. This may be essential to test product concepts testing is a phase in that a sma
What do you think that thisbrand promotion technique can benefits an organisation by incresing sale
What is probe what went wrong? Probe ’what went wrong: It happens while the product is having several special problems. In that case marketing department takes essential s
Illustrate about the Demand Based Pricing At times, prices are determined by the demand for product. Under this method, without paying much attention to cost and competitor's p
The product margin is calculated as product sales minus the direct costs of selling the product.
Various approaches by FMCG companies ..
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